Ronaldo overtakes Kylie Jenner as highest-earning individual on Instagram


Cristiano Ronaldo has secured the top spot as the highest-earning individual on the popular social media platform Instagram, surpassing American media personality Kylie Jenner.

Known worldwide as a football icon, the 38-year-old Al-Nassr star boasts an astounding fan following of almost 600 million on the platform, making him the most followed individual. On the other hand, Kylie Jenner, a prominent figure in the lifestyle and beauty realms, stands at a commendable fourth place with nearly 400 million followers.

Despite Jenner’s massive popularity and her ownership of the successful beauty brand “Kylie Cosmetics,” a recent list has unveiled that Ronaldo reigns as the Instagram earnings champion.

The five-time Ballon d’Or winner earns a staggering £1.87 million for each sponsored post he shares on his social media handle. Ronaldo, currently showcasing his talent in the Saudi Pro League, regularly promotes sports websites, cryptocurrency ventures, and wellness brands to his massive following.

In comparison, Kylie Jenner receives £1.47 million for every sponsored post she shares on Instagram. The 25-year-old businesswoman actively promotes her own brands, including Kylie Cosmetics and Kylie Swim, in addition to her sponsorships.

Meanwhile, Ronaldo’s long-standing rival and fellow football legend, Lionel Messi, secured the third position on the list, earning an impressive £1.38 million per sponsored Instagram post.

Notably, the Kardashian-Jenner clan’s influence extends beyond Kylie, with her sisters Kim Kardashian, Khloe Kardashian, and Kendall Jenner also making their mark in the top 10 highest earners on Instagram.

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